Nelly Ward, Our New London & South East Sales Manager

Nelly Ward, Our New London & South East Sales Manager

We would like to introduce you to the newest member of our Propeller Team!

Meet Nelly!

Our new London & South East Sales Manager, Nelly Ward, is ready to take on the Capital City. Nelly started this week and we can already tell she’s going to be a superstar.

Nelly, originally from Belarus, achieved her master’s degree in a program at a London-based university. She loved London so much she stayed. Nelly worked in banking for over ten years at Credit Suisse in private wealth management and client relations, where she was also introduced to the world of wine.

As a young professional, Nelly became heavily involved in her company’s wine club and would regularly attend educational wine tastings and producer meet-and-greets. This introduction to wine led her to pursue her full WSET Diploma qualifications. She’s also worked part-time (while employed by Credit Suisse full time) at Corney & Barrow and the famed Hedonism fine wine boutique in London.

Nelly decided to take a leap of faith and turn her love of wine into a full career and we’re excited to have her on board. Her palate is exceptional and her real-time tasting notes will have any wine lover excited to try wines with her. The enthusiasm she shows for producers and their stories makes her not only an ideal fit for Propeller, but she’s also going to be an amazing asset to buyers throughout London and the South East.

When we first met Nelly over Zoom, she seemed to have a real love for independent wine merchants, wine bars that are focused on the producer’s story behind the wine in the bottle, and being an overall champion for the Propeller’s producers. She believes the model around helping boutique producers have real success in the ever-competitive UK market is something that she’ll excel at. Leading with her natural talent for forming enduring and meaningful connections, Nelly brings a fresh and exciting perspective to wine sales and is determined to champion boutique producers on the world stage. She’s bringing a variety of amazing people and business skills from her time in banking, and with her love of wine, we think she’s going to be an unstoppable force in the London wine scene!

Nelly loves adventure, good food, and great company, and is passionate about making people happier, one bottle at a time. She can’t wait to bring our producer’s wines to wine lovers and is eager to help businesses with all types of tasting events, educational wine dinners, and producer visits. Let us know if you’re a London wine buyer who’d like to meet Nelly and try our portfolio!

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